TiVo announce Top 10 most TiVo’d Super Bowl commercials

[Thilaga]

Like the idea or not, TiVo does keep track of just what we are watching on a "second-by-second" basis. With that information, based on approximately 10,000 households they were able to provide us with this great Top 10 list of the most TiVo'd commercials from the big game.

1) E-Trade: "Baby"
2) Pepsi Co: "Justin Timberlake"
3) Doritos: "Mouse Trap" (user-generated)
4) Coca-Cola: "James Carville and Bill Frist"
5) Ice Breakers: "Carmen Electra"
6) Bridgestone: "Headlights"
7) Bud Light: "Cavemen"
Vitamin Water: "Horse Race"
9) Cars.com Plan B: "Witch Doctor"
10) Life Water: "Thriller"