Canon introduces 23 new products

[dwarakesh]

Digital imaging company Canon on Thursday launched 23 state-of-the-art digital cameras and camcorders priced between Rs. 8,995 and Rs. 1 lakh. It also launched its new 'I can with Canon' campaign that aims at empowering its customers. The company is eyeing 25 per cent growth in 2009.

While launching the products in Mumbai, Canon India President and CEO Kensaku Konishi said: "Canon has made a conscious effort to bring the best in photographic equipment to consumers across categories. The new products mark a continuation of our promise of cutting edge technology for our consumers.

Canon India Senior Vice-President Alok Bharadwaj said: "Despite the slowdown, we are aiming to grow by 25 per cent in the current year. We expect revenues to touch Rs. 840 crore in 2009 as compared to Rs. 665 crore last year.