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M.B.A. (RM) RETAIL TECHNOLOGY MANAGEMENT

Started by monishav, May 27, 2020, 07:21 PM

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monishav

M.B.A. (RM) DEGREE EXAMINATION, MAY 2018.
Fourth Semester

RETAIL TECHNOLOGY MANAGEMENT

(2013-14 Academic Year and 2014 Calendar Year onwards)
Time : Three hours Maximum : 100 marks

PART A — (5 × 8 = 40 marks)
Answer any FIVE questions only.

1. What do you known about Integrated point of sale technology?

2. Write about social web and retailing.

3. How RFID based Inventory management helps in minimising the cost of retail technology?

4. How CRM is possible in Enterprise systems?

5. Explain MOTO.

6. How magnetic ink character recognition readers used in E-commerce?

7. Write a short note on End-to-End solutions.

8. How did Just-in-Time Inventory system support in Retail Technology management?

PART B — (4 × 15 = 60 marks)
Answer any FOUR questions only.

9. Write elaborate explanation on mobile store market.

10. Briefly explain store operations management.

11. What are enterprise data management technologies followed in Enterprise systems?

12. What are the uses of POS printers?

13. Explain basic two types of E-commerce.

14. How did mobile and remote retailing will support in Retail Technology management?

15. What are the advantages and disadvantages of M-Commerce?

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