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Indian Kids taught Coding by Apple to Triumph at the App Store

Started by Sudhakar, Apr 26, 2018, 12:04 PM

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Sudhakar

Indian Kids taught Coding by Apple to Triumph at the App Store


As a gift for his seventh birthday, Ashwat Prasanna was gifted a MacBook by his parents. After three years and an Apple boot camp, his app Quickvert, a free measurement-converter app, has been downloaded more than 1000 times on the App store.

A kid who frequently misses cartoons to code, Ashwat is among many who have excelled through the company's App Accelerator over the past year in Bengaluru, the technical hub of India. The engineers and designers taught him to write sleeker code for an app that helps in measurement conversion, like Celsius temperature to Fahrenheit and vice versa. The 10 year old Ashwat said that "the uncles here taught me to build a better user interface." Choosing Ashwat's app as one of the accelerator projects platform, Apple Inc. is teaching India's junior developers to charm their way to the App Store.

This accelerator initiative was announced by Chief Executive Officer Tim Cook on his India visit in 2016. It focuses on fast-tracking app development by inviting selected developers every week and teaching them, where experts teach them the latest technology in sessions that range from one day to two weeks. Other companies that have sent developers through this program include Flipkart Online Services Pvt. and food delivery platform Zomato Media Pvt.

Apple's profit will increase with the successfulness of the app and younger talent will showcase its mobile operating system and tempt developers to join Apple other than joining locals who prefer programming for Facebook Inc. or Google's Android. Anshul Gupta, an analyst at researcher Gartner Inc., said that "Apple's strategy is to lock developers into the iOS ecosystem," while Apple declined to comment for this story.

Many high schoolers and community college students in the US are hired by the company to work with its efficient app-coding language, Swift. However, the world's quickest growing smartphone market that is second biggest behind China, Android dominates in India. Only 3.2 million iPhones were bought last year by Indians when compared to the total 125 million smartphones that were purchased. Almost all the remaining were run by Google's operating system. Google initiated the rounding up of thousands of young developers almost 2 years ago with a free government based training program that was offered through a setup in public and private universities, whereas, Apple is just now starting up.

According to Ravi Teja Bommireddipalli, CEO of Robosoft Technologies Pvt. The world largest population of individuals who are 25 years old or younger including unparalleled number of advanced developers are available in India. Robosoft's developers make more money from the App Store, even though they build apps for McDonald's Corp., Apple and Google. The new generation coders push their creative limits, while the old school Indian programmers were known for writing code-to-order at outsourcing companies.

The Apple's accelerator is inserted in a tower in North Bengaluru suburbs and has modular rooms with flexible walls, which can be moved to accommodate a few or a few hundred people.

Apple's engineers had a lot of advice for the 16 year old Harshita Arora, who arrived from a small town outside Delhi, in the two days she spent with them. She quoted "They told me how to write code that consumes less device memory, runs faster and more efficiently." She added "IOS apps are known to earn four times more than Android apps," as she is practical about the economics of apps after her Crypto Price Tracker has been downloaded more than 10000 times since its introduction at the end of January.

Apart from the accelerator, Apple is striving to get cheaper devices in the Indian market for the cost-conscious customers. The company has already begun accumulating its SE plans in Bengaluru and striving to get additional government incentives to set up complete manufacturing operations in the city. This will also help the company to open retail stores in the country, which it has not been able to do till now, by meeting the local sourcing rules.

In the interim, app developers will be provided with marketing and business-model courses this summer. After a few weeks of her training period, a California undertaking company bought Harshita's app, which tracks and displays live prices of more than 1,000 cryptocurrencies across 32 countries' exchanges, for a price that is not revealed. Now she's learning artificial intelligence technologies to build a health-focused product.

The soon-to-be fourth-grader Ashwat, who learned coding through YouTube videos, is toying with a social network app like Facebook where "only users below 16 will be allowed to create an account." Inconspicuously defending this boldness, Apple however cannot present Ashwat or his app at its annual developer conference in San Jose in June. Being 10 years old, he is still three years too young to be invited there on a student scholarship.

Source : https://www.techgig.com/tech-news/Indian-Kids-taught-Coding-by-Apple-to-Triumph-at-the-App-Store-176461

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