Add pointers:
Another good idea is to provide plenty of pointers to your online persona. Your online presence is made up of social or professional networking sites such as LinkedIn or Facebook profiles.
Pointers to these are important if you want potential clients and employers to get a feel of your personality and work ethics. This also allows them to see your connections, giving them an idea of the type of people you're used to working with.
However, make sure to clean up all your social networking sites. Since this information is public and searchable, you want to make sure that anything remotely offensive is removed before linking it to your social media resume. After all, you dont want your prospective employer going through your embarrassing drunk pictures.
Another big advantage of SMR is that it can be shared. Since no photocopying or faxing is required, just a few clicks and it can be passed on so make sure you insert a URL on as many networking sites as possible. You never know who will stumble upon it where.
Play with keywords:
Its the age of search engines. You might want to play around with keywords. For example, if you are looking for a public relations position and the words public relations arent listed anywhere on your resume, your chances of being found by a public relations recruiter decrease drastically. Think about what words describe you the best in the industry and sprinkle these generously in your online SMR.
Employer-speak:
What do employers think of the format? Frankly, even if a job doesn't require too much tech knowhow, these do a much better job than a paper resume in revealing a candidates ability to communicate effectively, an essential skill for a pretty large segment of the job market. So basically, I cant really see any downside to it, says Sai Gundavelli, founder and CEO of Solix Technologies.
Finally, whatever multimedia you include, make sure you dont overdo it. Putting too many photos and videos will make your resume take longer to load. So if you really want people to access additional multimedia, simply put a link to separate pages where they can be viewed (such as a YouTube account or a Flickr album).